How The Biodiversity Company achieved 82% adoption across the Amplify Platform

TBC achieved 82% user adoption with more than half of the users using Amplify daily.

82%

User Adoption

9

Agents Built by Team

The Challenge

The Biodiversity Company, a 50-person environmental consulting firm, needed to leverage AI for productivity while protecting sensitive client data in their work environment. In a commoditised market, they sought operational excellence as a competitive differentiator, without compromising security.

The Solution

After learning about Amplify through an employee referral, Andrew was drawn to one critical feature: data security. Unlike public AI tools, Amplify is deployed within TBC's own cloud tenant, ensuring that sensitive client information under NDAs never leaves their control. This "ring-fenced" approach meant the team could finally use AI without risk. But security alone wasn't enough; the team needed to adopt it. Working with Amplify, TBC took a practical, demonstration-led approach. Andrew created simple agents for everyday tasks: an email writing assistant and a report reviewer that scores quality and suggests improvements. These weren't complex implementations; they were quick wins that showed immediate value. Within months, AI discussions became part of daily coffee break conversations, with team members sharing tips and use cases organically.

"If we can assure our clients we're not using ChatGPT, but a secure platform, that distinguishes us from our competition." - Andrew Husted, Director

The Results

TBC achieved 82% user adoption with more than half of the users using AI Buddy daily. Beyond internal productivity gains, Amplify security became a competitive differentiator, "If we can assure our clients we're not using ChatGPT, but a secure platform, that distinguishes us from our competition," says Director Andrew Husted. The platform proved so intuitive that

Andrew describes building agents as being "like a little kid with Lego."

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The Biodiversity Company: The Biodiversity Company is a leading environmental consulting firm specialising in biodiversity assessments and environmental impact studies for multinational clients across various industries.